Digital Marketing
Meta ads that turn your inventory into enquiries.
We build campaigns from your own cars and your own content, manage them weekly with a quick call on how they are performing, and every lead lands in your portal attributed to the ad that produced it. Ad spend is paid separately, directly to Meta, and there is no minimum spend.
The challenge
Generic ads waste budget
Running ads without standout creative or precise targeting burns through spend without producing qualified leads.
$5.61
lowest cost per lead achieved
Creative matters more than targeting
In competitive Australian markets, the ad creative now does more work than audience targeting alone.
Weak creative loses buyers
If your ads look the same as every other dealership, buyers scroll past them to competitors with stronger content.
80+
leads per month on Dominate
No attribution means no improvement
Without proper lead attribution, you cannot see which campaigns produce real enquiries and which waste money.
How it works
A simple monthly process that keeps your content consistent, your brand active and your sales team supported.
Our monthly process
Set the strategy
We start with a strategy session covering your inventory mix, your offers and what you need to move. We agree on the platforms, the vehicles we're promoting and the cost per lead we're aiming at.
Launch and manage campaigns
We build and launch campaigns around your inventory and offers. Ads are set up to produce enquiries and vehicle views, not impressions.
Review every week
We check performance every week and talk you through it on a short call. Budgets, audiences and creative get adjusted to bring the cost per lead down.
Examples of our work
Proof
Real results from our digital marketing service.
Results vary by dealership, location and offer. The figures above are from live campaigns.
Pricing
Single dealership pricing is below. Dealer groups are quoted separately. There are no lock-in contracts.
Single Dealership
From $2,700
per month, plus ad spend
- Meta ads (Facebook & Instagram)
- Optional Google Search & Performance Max
- Inventory-focused and offer-based campaigns
- Weekly optimisation and performance monitoring
- Clear reporting on traffic, clicks, and enquiries
Dealer Groups
Custom
quoted for your group
- Multi-location campaign management
- Group-level strategy with location-specific ads
- Shared learnings across the network
- Volume-based management pricing
- Centralised reporting across all dealerships
Want several services in one monthly package? Explore our 2026 packages →
FAQ
The questions dealer principals and GMs ask us most often.
Ready to get started?
Book a free 30-minute call and we will walk you through how the digital marketing service would run at your dealership.
No commitment · 30 minutes