Insights

Ads, social and stock content, written for dealers

Articles for dealers on Meta ads, social media and stock content, written by the team that films and runs them every week.

Featured · Tips & Tricks

From Invisible to In-Demand: How Dealerships Can Win Locally Without Overspending

Local buyers scroll social before they search and recognise a dealer before they enquire. Regular local content puts your dealership in front of them without a big budget.

3 min read7 Jan 2026

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Strategy

Why Most Dealership Digital Marketing Fails (and What Works)

Most dealership marketing fails because it's inconsistent and rushed, and it lands on someone with 10 other responsibilities. Consistent, stock-focused content done every week works.

3 min · 7 Jan 2026

Tips & Tricks

How Dealers Can Generate Lower-Cost Leads Without Increasing Ad Spend

Most dealerships respond to a drop in leads by raising the ad budget. Poor execution is usually the cause, and fixing it lowers your cost per lead without extra spend.

3 min · 7 Jan 2026

Strategy

The Cost of Relying on Third-Party Marketplaces for Leads

Marketplaces charge you per lead. Over time they also wear down your margin and your brand, and they keep the customer relationship for themselves.

4 min · 7 Jan 2026

Strategy

Why Dealerships Are Paying Too Much for Leads, and How to Take Back Control

If you pay more per lead than you did 12 months ago and close fewer of them, third-party lead sources are the likely cause. Build your own lead flow to cut costs and take back control.

4 min · 7 Jan 2026

Tips & Tricks

7 Social Media Mistakes Dealers Make (and How to Fix Them)

The social media mistakes that cost dealerships leads, and the fixes we use to turn your social accounts into a source of enquiries.

8 min · 27 Sept 2025

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